The loyalty program
With every order, you earn loyalty points: 1 point per euro spent.
100 points = €5 off a future order.
How does it work?
1I place an order while signed in to my customer account and earn 1 point per euro of merchandise.
2My order is delivered: my points become available.
3I convert my points into a coupon once I have 100 points, right from my loyalty page.
4I use it: the coupon is valid for 12 months on everything in the store.🕓 Your points never expire as long as you keep ordering: every order extends all your points by 12 months.
The more loyal you are, the more you earn
Your level is based on your purchases over the past 12 months. It is updated with every order.
If you order less, you simply move back to the corresponding level: the points you've already earned stay the same.
A gift for your birthday 🎂
Add your date of birth to your account and stay subscribed to our newsletter: on your birthday, Willy gives you loyalty points, 100 points at the Bronze level, 150 at Silver, and 200 at Gold, valid for 12 months.
Frequently asked questions
Does shipping earn points?
No, only merchandise counts, after discounts.
How many points can I convert?
In increments of 100 points, up to 600 points (€30) per coupon. You can have only one active loyalty coupon at a time. The coupon applies to merchandise, not shipping: your order must include at least the coupon amount in merchandise.
How long are my points valid?
Your points remain valid for 12 months after your last order: every new order extends all your points. If you have at least 100 points, we'll email you 30 days before they expire. Birthday points are valid for 12 months from the day you receive them.
What happens to my points if I cancel an order?
The points from the canceled order are removed from your account.
Do orders placed without an account earn points?
Yes, if you create your account with the same email address: your orders, along with their points, are linked to your account.
France
Belgium
Switzerland
Germany
United Kingdom
Italy
Spain
Holland
Portugal
Ireland
Sweden
Finland
Denmark
Greece
Poland
Rumania
Czech Republic